Turn your research into a visual summary
Visual summaries are the format we typically recommend for researchers who have qualitative data to work with.
In essence, they are a blend between text and visuals to support that text and bring it to life.
A visual summary is for you if…
- Your research contains qualitative data
- Your findings can be presented in a creative way
- Your findings can be communicated visually
Overall, the visual summary is less data heavy and more focused on the text and the narrative, with the visuals occupying more of a supporting role to stimulate the reader and keep them engaged. Use it to engage with policymakers, government bodies, end users, industry representatives and the media.
The visual summary is perfect dissemination tool for your qualitative research
A visual summary is a visual document that displays your research findings in a clear and appealing way.
Visual summaries are one of our most popular visual products. They make you stand out from the crowd and are a fantastic dissemination tool. You will always leave a copy of your visual summary behind when you meet stakeholders interested in your research or send it as an attachment in an email before a meeting or conference call.
Case studies:
Organisation: Leeds City Council
Topic: Social isolation
Audience: Investors
2-page
Organisation: University of Leeds
Topic: Innovation in corporations
Audience: Technical and product managers, engineers
6-page
Organisation: Warwick University
Topic: The ethical provenance of UK national treasures
Audience: Policymakers
3-page
Organisation: Chartered Professional Accountants (CPA) Ontario
Topic: Benefits of using non-financial key performance indicators
Audience: CPAs, business audience
2-page
Organisation: Fairtrade International
Topic: Fairtrade’s gender strategy in cocoa supply chains
Audience: General public
2-page
Organisation: University of Sheffield
Topic: Similarities and differences across the public health systems of the UK nations
Audience: Local councillors, academics, policymakers
2-page
Organisation: University of Kent
Topic: Overview of research project – Gateways to the First World War
Audience: Funding councils
4-page
Organisation: Queen Mary University London
Topic: EU trade agreements and labour standards
Audience: Policymakers
6-page
Organisation: University of Leeds
Topic: Hajj package explainer for British Hajjis
Audience: General public
4-page
Organisation: University of Sheffield
Topic: Management of discoloured water
Audience: Businesses
2-page
Organisation: Department for International Development, WYG
Topic: Evaluation results: Treating household poverty to reduce poverty in Nigeria
Audience: Policymakers, organisations on the ground
4-page
Organisation: University of Sheffield
Topic: Psychological factors in health economic models of obesity
Audience: Researchers
2-page
Organisation: Oxford Brookes University
Topic: UK university spinouts and gender
Audience: Universities, researchers
1-page